Cricket on the agenda

Sport Business News

The World Cricket Business Forum, set to take place in London on 13–14 September, will address key issues in the business of cricket. Attendees will have the opportunity to discuss and debate critical challenges the industry faces, while sharing ideas and perspectives on cricket development, scope and business strategies.

The Forum is focused on addressing the most crucial cricket business issues and in turn aiding in the global growth of the game through sessions on:o Analysing Cricket's Market and Growth Potential o Making the Most of Cricket's Distinct Formatso Role of Club and Franchise Tournaments in the Global Growth of Cricket o Cricket: The New Rock 'n' Roll? o What Strategies Can Be Utilised for Growth in Non–Traditional Markets? o Successful Best Practice Presentations from Experts in Other Sportso Maintaining the Integrity and Spirit of Cricketo Identifying Effective Sponsorship Strategies: Finding, Winning and Retaining Sponsorso Capitalising on Broadcasting through Multiple Platformso Maximising Exposure and Promotion of Cricket through Digital and Social Media Attending the World Cricket Business Forum will be Senior Representatives from:International Cricket Council, England and Wales Cricket Board, Twitter, Deloitte, IMR Publications, Sierra Leone Cricket Association, Sri Lanka Cricket, I SportConnect, Afghanistan Cricket Board, Number 6 Media, IFM Sports Marketing Surveys, Rugby Football League, The Cricket Foundation, GamesBids. com, Nolan Partners, Worcestershire County Cricket Club, SportsPro, European Broadcasting Union, MEI, Essex County Cricket Club, Cricket World, All Out Cricket, CMI Ltd, Amity University, Durham County Cricket Club, The Gambia Cricket Association, Sportcal, Pan Stadia, Host City, Nicholls Steyn & Associates, Cricket Netherlands, Cricket Australia, ESPN International, Professional Cricketers Association, Broadreach Media, Kantar Media, EMEA Practice Leader – Sports & Events, Octagon , SportBusiness, UAE Emirates Cricket Board, Khan Consulting, National Basketball Association, ESPN Crickinfo, Federation of International Cricketerâé¼ä¢s AssociationThe World Cricket Business Forum is endorsed by the International Cricket Council and will take place during an exciting week for world cricket which will include the prestigious LG ICC Awards and coincides with the climax of the ODI series between world champions, India and England. To view the updated agenda, speaker line up and other conference details log on to: http://www. iirme. com/wcbf/home

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