3D Under the Spotlight

Sport Business News

Next–Generation Technologies such as 3D, and 4k will go under the spotlight at SVG Europe's inaugural Football Production Summit, scheduled to take place at the iconic Stade de France in Paris on 29 February 2012.

Moderated by SVG Europes Advisory Group Chairman Peter Angell who is Director of Production and Programming at FIFA World Cup Host broadcaster HBS, this forward–looking session will examine what can be learned from the implementation of 3D across the continent in the English Premier League, Bundesliga, UEFA Champions League and other sports. And looking beyond that, will 4k gain a foothold on the continent, or is it a technological dead–end on the path to Super Hi–Vision and 8K? Joining the debate at this must–attend event are panellists Robin Broomfield, 3D Operations and Development Manager at BSkyB; Steve Schklair, CEO of 3ality Technica, Vince Pace co–founder of the Cameron Pace Group and Duncan Humphreys, Creative Director at CAN Communicate. They will discuss how 3D is affecting the production of sport despite the pace of technological change across Europe not being even and the perception in some markets that 3D is just a gimmick. Some countries have been HD for years and are vastly experienced in 3D production, others however are still producing in SD, 4:3; these are challenges that our panel of experts will address. As well as featuring an opening address from UEFAs head of TV Production Bernie Ross, representatives from top flight Italian football club AC Milan, English Premier League giant Manchester City and Englands Football League, are among the impressive line up of speakers taking part in the inaugural event. They will be joined by speakers from Sony, PERFORM, STATS, Opta, deltatre and Wasserman Media group in panels covering Football Broadcast Technologies, and Football Club Perspectives. Only a few places remain at the SVE Europe Football Production Summit, so interested parties are advised to register quickly to avoid disappointment. As well as benefiting from the insights of industry leaders, delegates will find that generous refreshment breaks and an evening cocktail party will provide them with excellent networking opportunities for industry professionals working in European broadcasting production. Register without delay at: http://svgeurope. org/football–production/

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