Ten gets Glasgow rights

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Network Ten in Australia has added the exclusive Australian broadcasting rights for the 2014 Commonwealth Games to its portfolio of sports events that already includes rights to the Delhi 2010 Commonwealth Games.

Network Ten in Australia has added the exclusive Australian broadcasting rights for the 2014 Commonwealth Games to its portfolio of sports events that already includes rights to the Delhi 2010 Commonwealth Games. The deal covers all broadcast rights (both free–to–air and subscription), all new media rights (incorporating internet and mobile) and all radio rights for the event that will be staged in Glasgow, Scotland from 23 July to 3 August 2014. This follows Network Ten's recent announcement of its new, free–to–air 24–hour sports channel, ONE, and new long–term partnerships with Swimming Australia and Netball Australia. President of the Commonwealth Games Federation, Mike Fennell said: " The Commonwealth Games Federation is pleased that Network Ten has chosen to partner long term with the CGF as the Australian rights holder for the 2014 Glasgow Commonwealth Games. Ten has a long history of involvement with the Commonwealth Games as a broadcaster and its commitment to providing Australian sports fans not only the best High Definition free–to–air coverage but also the opportunity to access the Commonwealth Games through a wide variety of media platforms will ensure that the availability and coverage of the Commonwealth Games continues to grow in this key market. "The chief executive of Glasgow 2014, John Scott, also welcomed Network Ten's decision to acquire the rights to the Games in Glasgow saying: "Australia is one of the key broadcast markets for the Commonwealth Games and the decision by Network Ten to invest in the broadcast rights at this early stage is a significant endorsement of the international appeal that Glasgow enjoys as a host city. It reinforces the strength of the Commonwealth Games brand, and the appeal of a Glasgow–hosted Games is such that the Organising Committee can continue to approach its task of marketing the Games with confidence. In addition, the historic links and family ties betweenScotland and Australia are strong and we look forward to welcoming the Australian Commonwealth Games team, their families and their fans to Glasgow in 2014. "

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