Ryder Cup signs Icon

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Leading event branding specialist Icon has been appointed as the principal signage provider for The 2010 Ryder Cup at The Celtic Manor Resort, City of Newport, Wales from 1–3 October 2010. Icon will be responsible for delivering elements of the event's look, along with the entrance feature, on–course branding and general signage.

Icon's agreement with Ryder Cup Ltd also requires the company to provide similar services at The 2014 Ryder Cup which will be held at Gleneagles Hotel in Scotland. Andrew Hodson, sales and marketing director for Icon, said: "We are delighted to be involved with such a prestigious international event, seen by many as the pinnacle of the golfing calendar. With only three months to go, our initial planning and surveying is well underway and we are working closely with Ryder Cup Limited to ensure that we meet all the necessary deadlines. "It is vital that the course signage really brings the event and Ryder Cup partners' involvement to life, not only for those attending, but also for the international television audience that this event attracts. " Edward Kitson, Ryder Cup match director, is delighted to be working with Icon again. He said: "Icon has proven experience in delivering signage and branding solutions and we look forward to working with Icon's team again for The 2010 Ryder Cup. " Icon has extensive experience of the world of golf having also worked at The Ryder Cup at Valderrama in Spain in 1997 and 2006 at The K Club in Ireland. More recently the company has supplied signage and branding solutions at the Dubai World Golf Championship and continued its long term involvement with the BMW PGA Championship at Wentworth Club.

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