Verteda logoFIN-01Verteda chosen by Amadeus for point of sale solutions at top Northern Ireland attractions


Verteda InfoGenesis point of sale (POS) technology has been selected by award-winning caterer Amadeus, the catering arm of the NEC Group, to support service management at four prestigious visitor attractions in Belfast. The five-year £12m contract with Belfast City Council, will see InfoGenesis™ POS solutions from Verteda used in the catering operations at Belfast Castle, Malone House, Belfast Zoo and the Stables coffee shop in Sir Thomas and Lady Dixon Park.

This is the second major contract win for Amadeus in the region, following a £16 million contract with Belfast Waterfront and Ulster Hall - with Verteda POS systems also used in those venues. The Verteda solutions were previously deployed by Amadeus in various venues providing catering solutions for, including NEC Group venues; the NEC, the ICC, Genting Arena and Barclaycard Arena.

“We are delighted to continue deepening our relationship with Amadeus,” says Trevor Roberts, Sales Director, Verteda Ltd. “These are leading attractions, and we‟re really looking forward to supporting Amadeus with our award-winning technology as it develops the customer experience in each location. This latest work in Northern Ireland builds on our existing relationship with Amadeus: InfoGenesis POS, Voyager Mobile POS and inventory and procurement technology are already running across the NEC Group venues it caters for, along with our Qjacker solution for guests to pre-order food and drink online or using a smartphone app at the NEC, Genting Arena and Barclaycard Arena.”

Designed to be fast to implement, fully customisable and easy to use, Verteda InfoGenesis POS enables venues to reduce transaction time, improve accuracy and efficiency, and provide an outstanding customer experience at all times and for even the most demanding high-volume environments. Integrating with other business applications as needed and with a fully scalable architecture, so venues can add more terminals if needed without building-out costly infrastructure, real-time reporting means operators can, for example, review spending patterns easily, capitalise on new revenue opportunities and better control costs – all while providing a consistently faster and more focused service for customers.

Tony Baldock, Operations Director for Amadeus, said: ”We are continually looking for ways to improve the customer experience at the venues we provide catering services for and technology is absolutely key to doing this. Working closely with Verteda, we have developed and deployed a number of innovative POS solutions bespoke for our customer‟s needs.”

Last October, Verteda received the „Best Technology to Drive Return on Investment‟ award at the Major Events International (MEI) Summit. In addition, Verteda client venues ACC Liverpool was named „Best UK Conference Centre‟ and The Convention Centre Dublin (The CCD) was named „Best Overseas Conference Centre‟ at the UK Meetings & Incentive Travel Industry (M&IT) Awards 2016, recognising the overall quality of their operations – including catering and foodservice, supported by Verteda technology.

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