Rio is main tourist destination

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Host City of the 2016 Olympic Games, Rio de Janeiro is the leading tourist destination of the southern hemisphere, according to a survey published at the end of January 2010, by Euromonitor International. The opinion poll was conducted in 2008, one year after the Pan American Games Rio 2007, and shows that Rio was the destination of 2.82m international tourists, representing a 7.8% increase against the previous year.

The survey covers only tourists who stayed at least 24 hours in the city. Rio appears in the 40th place in the general rankings. London leads the ranking with 15. 03m visitors. Because of 2016 Olympic Games, Rio should receive a growing number of international visitors. The Ministry of Tourism is forecasting that the number tourists from abroad in Brazil by 2016 should have increased from 10% to 15% compared with 2015.

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