Vancouver addresses ticket security

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Vancouver 2010 organisers are implementing a plan to avoid the levels of ticket fraud experienced at the Beijing Summer Games in 2008.

Vancouver 2010 Winter Games officials have told the Los Angeles Times that they are instituting safeguards to help limit online fraud that resulted in the sale of fake tickets to Beijing 2008 athletic events and opening and closing ceremonies. The LA Times reported that the failure to deliver promised tickets had prompted at least one civil lawsuit in the US against a Canadian company. The Vancouver Organising Committee plans to rein in illegal ticket sales and outright fraud by " attacking this problem on multiple fronts, " VANOC's VP of ticketing and consumer marketing, Cayley Denton, said. " But the most important thing for people to know is that they can only buy tickets from an authorised vendor. " A total of 1. 6 million admission tickets will be sold before the opening of the Vancouver Games on February 12, 2010. In the US, consumers must buy tickets from CoSport, the company which was also the official ticket agency for the Beijing Games. Vancouver Games tickets sold through CoSport and other authorised vendors will incorporate barcodes that Games organisers will use to determine whether strict resale rules are being followed. Vancouver organisers will use a " secret shopper" program to buy tickets from unauthorised resellers.

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