China embraces online video

Sport Business News

China's online video users reached 240m at the end of 2009, according to an annual government survey by the state–controlled China Internet Network Information Centre.

It also revealed that 56. 7% of Chinese web surfers are now more dependent on the internet than on television. Television watching in China has dropped among 66. 8% of respondents to the annual survey. Of the web surfers surveyed, 23. 7% also said they no longer watch television programmes on TV. China had 384m web users in its population of 1. 3bn by the end of 2009.

Additional information